Re-launching Dreem More
2010-05-18

  As market leader and pioneer of powder desserts in Egypt, Dreem has carried out a re-branding project to ensure its category leadership and set the benchmark for other players in the categor... more
Launching Cake Chef More
2010-04-15

  Cake chef is the new baking aid for a perfect cake guaranteed every time. Cake chef is a Cake improver + High quality baking powder in one pack that provides: -A better consistency w... more
Launching Fruty Jars More
2009-04-05

Fruty is the perfect Value for Money Equation. It provides excellent quality fruit drinks at a perfect price point. Fruty's main hit in the scahets' segment came in 2007 by launching F... more